Asian MICE Forum
Introduction
Now entering its 17th year, the annual Asian MICE Forum (AMF) is an important exchange platform for Taiwan’s MICE industry and much of Asia. The Forum invites world renowned speakers from international associations such as the International Association of Exhibitions and Events (IAEE), International Congress and Convention Association (ICCA), Society for Incentive Travel Excellence (SITE) and The Global Association of Exhibition Industry (UFI) to share the latest MICE insights and to interact with Taiwanese MICE professionals.
2022 AMF’s first panel discussion will be moderated by Mr. Simon Wang, President &CEO of TAITRA, who is also Executive Director of MEET TAIWAN. Three panelists will join him to talk about MICE megatrends and share case studies: Ms. Waikin Wong, ICCA Regional Director, Asia Pacific, Mr. Veemal Gungadin, VP for Digital & Innovation at SACEOS, and Mrs. Nichapa Yoswee, Senior Vice President of Strategic Marketing and Business Development, Thailand Convention and Exhibition Bureau (TCEB).
Mr. Greg Bogue, Enterprise VP of Brand from Maritz Global Events, will share his point of view in a keynote speech about how to transform events to enhance attendee engagement, and Mr. Guy Bigwood, Managing Director and Chief Changemaker from Global Destination Sustainability Movement (GDS-Movement), will talk about his experiences in making an impact on MICE sustainability.
Finally, Mr. Nick Woodward-Shaw, Vice President of Forever Living Products, and Mr. Jordi Estruga, Operations Director from Fira Barcelona, will share their award-winning cases.
The 2022 AMF is to be a gathering of global MICE leaders that drives new industry trends, enabling diversified international exchanges and business opportunities for participants.








▲ Asian MICE Forum Photos